Expiration date


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To live is the rarest thing in the world. Most people exist, that is all.” — Oscar Wilde

Are there things you want to do in life? Fears you want to overcome?

Would it change your approach knowing you only had a year to live?

We may not ever know our exact expiration date, but we all have one. And for some of us, it’s closer than we think. This isn’t a pessimistic way of looking at things, it’s a fact. But it’s something we often choose to ignore until it’s too late.

If you truly intend to live life to the fullest , I think it’s vitally important to remind yourself every once in a while — if not daily — that you’re dying.

It may not be the sort of thing you generally find yourself wanting to think about, but by refusing to face this fact, we run the risk of wasting enormous amounts of time getting caught up in things that ultimately provide us with very little value or substance in our lives.

There are more things to do and places to see in the world than any single person could possibly do in a lifetime. So already, our lives and what we choose to experience is a compromise.

A typical lifetime may seem like a lot of time, but time passes faster than one thinks. Adding to this is the fact that we are only teenagers briefly. We will only be in our 20’s once. Our 30’s once. Our 40’s and so on, ONCE.

To think you have time to put everything off to see and do and appreciate until later in life is an illusion.

And then there’s the fact that we only get one body. And it has to last a lifetime. If that’s not an incentive to stay healthy and treat your body well, I don’t know what is. But hey, if you’re not fit or healthy, it’s not too late to try to be.

We get a brain, which we can fill with any number of amazing facts and memories of real-life experiences and not just what we watched on TV. But the brain is like a muscle, the less we use it, the less efficient it becomes.

The fact is, every single day that passes is a day of our life we are trading for it. And we’ll never get it back. You can never get more time, you can only manage it more effectively by living with intention.

This is not to suggest that anyone should act irresponsibly, spend money they don’t have, or live with reckless abandon.

Reminding yourself that every day has value and every day that passes is another day closer to your expiration date can provide the perspective & motivation necessary to help you prioritize your life in a way that reflects the kind of person you truly want to be.

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything – all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.” — Steve Jobs

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